KaavOps — Internal Docs

docs.kaavops.com

Strategy, ICP, infrastructure, and content references. Private — not for external sharing.

Documents live

+ this index

Last updated

June 2026

ICP v2, setup guide, LinkedIn profile, engagement system

Deployment

Auto

GitHub → Cloudflare Pages

Strategy & targeting

🎯

Ideal Client Profile v2

Firmographics, two buyer personas (volume-stressed operator, blind-spot founder), five trigger events, objection handling, pricing structure, and disqualifiers. The targeting source of truth.

ICP Personas Objections Live

→

Content & positioning

💼

LinkedIn Profile Copy

Finalized headline, About section, and Featured items. Source of truth for the live profile — update here first, then on LinkedIn.

LinkedIn Positioning Live

→

💬

LinkedIn Engagement System

25 fixed accounts to follow and comment on, organised by category. Daily search routine with rotating search terms, filter rules, and comment quality standards.

LinkedIn Outreach Live

→

Infrastructure & setup

⚙️

Internal Docs System — Setup Guide

Step-by-step reference for the GitHub + Cloudflare Pages stack powering this site. Covers repo setup, Pages deployment, custom domain configuration, and the workflow for adding or editing pages.

GitHub Cloudflare Workflow Live

→

Planned documents

📋

Outreach Scripts

DM templates for warm-signal-first LinkedIn outreach. One per persona, plus objection handling variants.

Outreach LinkedIn Not built

📅

Content Calendar — Batch 1

First 10 LinkedIn posts drafted and scheduled. 3 short + 1 longer or carousel per week.

Content LinkedIn Not built

💼

HubSpot Pipeline Setup

5-stage outreach tracker: identified → contacted → replied → meeting → proposal. Configuration reference.

CRM HubSpot Not built

Open items

First content batch — 10 posts

Draft in one session, schedule across 2 weeks

HubSpot pipeline setup

Simple 5-stage tracker — identified → contacted → replied → meeting → proposal

Warm outreach close-out

One final low-pressure nudge to PE friend, then stop tracking warm contacts as active pipeline

KaavOps Instagram — build post inventory

12–15 posts ready before launching the account